We are a tight-knit team of thinkers, makers, doers, and go-getters. We strategize, build, shape, and craft. We like to have fun! We believe in hard work and doing things right the first time. Most importantly—we ask, we listen, and then we tell your story.
The Meaning of F8
When a photographer knows the sensitivity of his equipment and the amount of light available, he determines the settings on his camera that will give the correct exposure. These settings are the shutter speed and the f-number. Together, they control the total amount of light allowed through the camera to form the image.
Typically, the “sweet spot” in a lens is found at the f/8.0 aperture. The f/8 setting often produces a sharper, brighter image with the greatest amount of detail and clarity. Thus, as a creative studio strongly rooted in photography and video production—and a team that’s highly dedicated to the development of sharp, clear, impactful visuals—we adopted the moniker F8.